Your AI Workflow Did Not Break. The Business Moved.
AI workflows drift when policies, systems and business rules change without triggering review. Durable reliability requires operational change control.
The Most Measurable Channel Is Not Always the Most Valuable
Closed-loop retail media data can connect exposure to sales. The strategic challenge is using better measurement without letting the neatest report dictate growth.
“Anyone With the Link” Is Not a Privacy Strategy
Claude’s searchable shared chats show why AI privacy, product design, and governance are now business trust issues.
The World Cup Is Over. The Real Brand Test Starts Now
The World Cup delivered extraordinary reach. The brands that benefit longest will be those that turned borrowed attention into relevance, relationships and lasting business value.
Your AI Workflow Is Only as Strong as Its Handoffs
AI workflow failures often occur between steps, not within them. Design handoffs around context, decision rights, ownership and exception paths before scaling automation.
The Next AI Advantage Isn’t Better Models
The next AI advantage will not come from renting smarter models. It will come from owning the operating knowledge that tells any AI how the business creates value.
AI Capability Is Getting Cheaper. Trust Is Getting More Expensive.
Anthropic’s Opus 5 launch is not just another model-release story. For business leaders, it is a reminder that AI capability is becoming easier to buy while trust, governance, and operating discipline are becoming harder to earn.
Your Brand Is No Longer Competing for the Click. It Is Competing to Be the Answer.
AI search is not replacing brand strategy. It is exposing whether brand strategy is clear, credible and consistent enough to be understood.
The Salesforce Backlash Is Really a CRM Strategy Warning
Recent reports of companies replacing costly CRM contracts with AI-built internal tools point to a larger issue: CRM decisions are no longer just software decisions.
250 Years Later
Today, America celebrates 250 years of independence. For me, this anniversary carries a different kind of weight. I spent four years growing up outside Boston, in the small town of Winchester. Like countless schoolchildren, I walked the streets of Lexington and Concord. I climbed Bunker Hill. I visited Salem and Plymouth. I learned about the […]